Executive Communication & Leadership Advisory

juhlers.com


For leaders who need to perform with credibility

- under pressure and in public

  • Strategic perspective combined with hands-on training
  • Clear messages
  • Strong presence
  • Real leadership


-I work with leaders who need to perform

with credibility - not only in the boardroom,

but with employees, media, and society.

Executive communication and leadership advisory - grounded in strategy and societal insight

I work with CEOs and senior leaders who operate in complex environments and high public exposure.


My focus is helping leaders translate strategy, values, and societal expectations into credible leadership - in words and action.


My work combines strategic advisory, personal coaching, and very practical communication training, enabling leaders to perform with authority across employees, media, stakeholders, and political systems.

Executive Communication & Leadership Performance


Much of my work is centered on strengthening leaders’ ability to communicate with authenticity, clarity, and authority - especially when the stakes are high

I work hands-on with leaders to:

Develop


personal leadership communication strategy

Coach


executives in real-life leadership situations

Train


leaders for media and public performance under high visibility





Prepare


for difficult conversations, moments of pressure, or organisational change

Translate


 personal leadership values into visible behaviour





Approach

Coaching is not just reflection - it is training for real conversations, real audiences and real consequences

Strategic & Societal Advisory

Strategy in a Societal Context

Leadership challenges today often fail not from lack of strategy, but from misalignment with societal expectations, generational values, and stakeholder realities.


I advise executive teams and boards on:


  • Strategic positioning in complex stakeholder landscapes
  • Political, regulatory, and public dynamics
  • Sustainability, diversity, and legitimacy as strategic drivers
  • Understanding generational expectations and workforce behaviour



A key part of my work is translating between worlds helping organisations understand external perception and how it impacts trust, recruitment, and long-term competitiveness.

BRIDGING ORGANISATIONS & METHOD

Connecting perspectives


Alongside advising senior leadership, I work closely with employees, young professionals, and emerging leaders, giving me insight into how leadership is experienced and expectations are evolving.

This dual perspective allows me to:


  • Create dialogue and trust across organisational levels
  • Translate qualitative insights into strategic leadership input
  • Support authentic employer branding that is based on lived experience, not advertising


See more: hybriid.eu


Background

& experience

CORPORATE LEADERSHIP & ADVISORY:



  • Member of top management & close advisor to CEO, Salling Group
  • Political advisor to Boeing Northern Europe (10+ years)
  • Co-founder Vespa Crabro (international defence advisory)
  • Co-founder Hybriid (leadership insight + visual storytelling)

MEDIA & GOVERNMENT:



  • News anchor, TV 2 Denmark & DR
  • Special Advisor to the Danish Minister for Economic and Business Affairs
  • Head of Strategy & Communication, Ministry of the Environment


INDEPENDENT ADVISORY WORK:



  • International corporations, public institutions, and organisations in defence, sustainability, energy transition, corporate governance
  • Focus on executive coaching, strategic advisory, and stakeholder insight


Boards

& governance

I contribute to boards with:



  • Strategic judgement and stakeholder insight
  • Strong understanding of executive leadership realities
  • Experience in regulated, high-visibility, and transformation contexts